Apple released a new version of their proprietary music player iTunes. iTunes is both a music player program and a music download service. Apparently this new version can make your purchased iTunes music vanish and only the administrators at Apple can restore what you lost if you made no backups of your own. When you buy iTunes tracks (like with so many other online music services) you are buying patent-encumbered, lossy, DRMed audio tracks you can often get less expensively and with more rights elsewhere by purchasing physical CD media instead. Wil Wheaton tries to convince you that Apple’s iTunes is a good thing and you should be heartened to know Apple treated him so well. He wraps up with a bit of namecalling to dissuade dissenters.
Wheaton, probably best known for his role as Wesley Crusher in Star Trek: The Next Generation, had purchased a lot of music through the iTunes music service. He lost “his” music upon “upgrading” to the latest iTunes program. He contacted Apple and they restored the music he had already paid for:
I think that’s worth mentioning again, in hey-look-at-me bold text: If you make a purchase from the iTunes Music Store, and something horrible happens and you lose all your music, Apple will give you a one-time only do-over to replace all of your purchased music, free of charge.
Only once?
Wheaton says that Apple’s actions “seemed excessive to me, and way above what would be reasonably expected” instead of seeing this as the least any online media store could do for their users, and one small benefit to help overcome the tremendous loss of user’s rights. He follows this up with an apology to the proprietor and a reference to digg.com where stories like this are almost never viewed in terms of user’s rights and weighing the value of those rights (users are fooled into giving up their rights for convenience).
Wheaton tries set up (what he believes to be) the corollary with physical unencumbered media:
Can you imagine walking into a record store and telling them, “Hey, guys, I lost all my CDs over the weekend. I know it’s my fault, but . . . can I have some new ones?”
Upgrading to the latest release of the proprietor’s software should not be considered the user’s fault; after all, the user is just doing what the proprietor recommends (and in some cases, depending on the DRM involved, what the proprietor requires) in order to continue to play the media the user already has paid for. That’s one of the traps of DRM—the proprietor gets to control the terms well after the sale and in perpetuity. At least on paper, copyright expires, but DRM never expires. You had better hope that the DRM isn’t that strong and that the proprietor never goes out of business, leaving you with music you can never really free from their grasp.
Wheaton says this is not his first time dealing with Apple on an iTunes issue:
Though the company was unresponsive last time I contacted them about an iTunes Music Store purchase issue…
He doesn’t go into further details about what happened then.
So what about that corollary he claims, and why the scare quotes around “his” in “‘his’ music”?
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